Armed & Glamorous - Style with Sleeves!


"Three-quarters of women don't feel confident about exposing their upper arms, while 93% think there is a lack of stylish and flattering clothes with sleeves on the high street"
- Prima Call to Arms, December 2010

Thursday, 10 February 2011

Armed & Glamorous answers Prima's Call to Arms!

Last year, Prima launched their "Call to Arms" campaign to encourage the high street to sell more styles with sleeves. In their survey, a shocking 93% of women thought there was a lack of stylish clothes with sleeves on the high street.

Armed & Glamorous believe you shouldn't have to search to be stylish. We source flattering sleeved tops and dresses and stylish cover-ups for every occasion from all your favourite brands, taking the frustration out of shopping for clothes.

See more on the Prima campaign's progress here.

1 comment:

  1. I come from "call Me Meg" as a follower. I agree with your "call to arms" I've often wanted to give a gift of a nitegown to my spouse finding something in satin, with sleeves,
    is really getting hard! I still love one I bought (her) 10 years ago that had embroidery above the bust, and 3/4 sleeves I've explained to salesclerks that I want to give a "nitegown" that she could wear say in a hospital room... nicely covered not showing chest skin etc. If you can consider branching out in this area I sure that there are a lot of clothing items that are "purely english" if I may say so. good luck with you great "new" site!

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